Personal data (hereinafter mostly referred to as ‘data’) is only processed by us to the extent necessary and for the purpose of providing a functional and user-friendly website, including its content and the services offered there. According to Article 4(1) of Regulation (EU) 2016/679, i.e. the General Data Protection Regulation (hereinafter referred to as ‘GDPR’), ‘processing’ means any operation or set of operations which is performed on personal data or on sets of personal data, whether or not by automated means, such as collection, recording, organisation, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction. With the following privacy policy, we inform you in particular about the type, scope, purpose, duration and legal basis of the processing of personal data, insofar as we decide either alone or together with others on the purposes and means of processing. In addition, we inform you below about the third-party components we use for optimisation purposes and to increase the quality of use, insofar as third parties process data on their own responsibility. Our privacy policy is structured as follows:
Information about us as the controller
II. Rights of users and data subjects
III. Information on data processing
Information about us as the controller
The responsible provider of this website in terms of data protection law is:
Annitaño UG (haftungsbeschränkt)
Alter Wall 32
20457 Hamburg, Germany
Phone: +49 (0) 1515 7579 438
Email: info@annitano.de
I. Rights of users and data subjects With regard to the data processing described in more detail below, users and data subjects have the right to
- to confirmation as to whether data concerning them is being processed, to information about the processed data, to further information about the data processing and to copies of the data (cf. also Art. 15 GDPR)
- to rectification or completion of incorrect or incomplete data (see also Art. 16 GDPR);
- to the immediate erasure of the data concerning them (see also Art. 17 GDPR) or, alternatively, if further processing is required in accordance with Art. 17 (3) GDPR, to the restriction of processing in accordance with Art. 18 GDPR;
- to receive the data concerning them and provided by them and to transfer this data to other providers/controllers (cf. also Art. 20 GDPR)
- to lodge a complaint with the supervisory authority if they are of the opinion that the data concerning them is being processed by the provider in breach of data protection regulations (see also Art. 77 GDPR.
In addition, the provider is obliged to inform all recipients to whom data has been disclosed by the provider of any rectification or erasure of data or restriction of processing carried out on the basis of Articles 16, 17 (1), 18 GDPR. However, this obligation does not apply if this notification is impossible or involves a disproportionate effort. Notwithstanding this, the user has a right to information about these recipients.
In accordance with Art. 21 GDPR, users and data subjects also have the right to object to the future processing of data concerning them, provided that the data is processed by the provider in accordance with Art. 6 para. 1 lit. f) GDPR. In particular, an objection to data processing for the purpose of direct advertising is permitted.
III. Information on data processing Your data processed when using our website will be deleted or blocked as soon as the purpose of the storage no longer applies, the deletion of the data does not conflict with any statutory storage obligations and no other information is provided below on individual processing procedures.
Server data
For technical reasons, in particular to ensure a secure and stable website, data is transmitted to us or to our web space provider by your Internet browser. With these so-called server log files, the type and version of your Internet browser, the operating system, the website from which you have switched to our Internet presence (referrer URL), the website(s) of our Internet presence that you visit, the date and time of the respective access and the IP address of the Internet connection from which our Internet presence is used are collected, among other things. The data collected in this way is stored temporarily, but not together with other data about you. This storage takes place on the legal basis of Art. 6 para. 1 lit. f) GDPR. Our legitimate interest lies in the improvement, stability, functionality and security of our website. The data will be deleted after seven days at the latest, unless further storage is required for evidence purposes. Otherwise, the data will be wholly or partially exempt from deletion until the incident has been finally clarified.
Cookies
a) Session cookies
We use so-called cookies on our website. Cookies are small text files or other storage technologies that are placed and stored on your end device by the Internet browser you use. These cookies are used to process certain information from you, such as your browser or location data or your IP address, on an individual basis. This processing makes our website more user-friendly, effective and secure, as the processing enables, for example, the reproduction of our website in different languages or the offer of a shopping basket function. The legal basis for this processing is Art. 6 para. 1 lit. b) GDPR, insofar as these cookies process data for contract initiation or contract fulfillment. If the processing does not serve to initiate or fulfill a contract, our legitimate interest lies in improving the functionality of our website. The legal basis for this processing is Art. 6 para. 1 lit. b.) GDPR, insofar as these cookies process data for the initiation or fulfillment of a contract. If the processing does not serve to initiate or fulfill a contract, our legitimate interest lies in improving the functionality of our website. The legal basis in this case is Art. 6 para. 1 lit. f) GDPR. These session cookies are deleted when you close your Internet browser.
b) Third-party cookies
Our website may also use cookies from partner companies with whom we work for the purposes of advertising, analyzing or improving the functionality of our website. Please refer to the following information for details, in particular the purposes and legal basis for processing such third-party cookies.
c) Removal option
You can prevent or restrict the installation of cookies by changing the settings in your Internet browser. You can also delete cookies that have already been saved at any time. However, the steps and measures required for this depend on the specific Internet browser you are using. If you have any questions, please use the help function or documentation of your Internet browser or contact its manufacturer or support. In the case of so-called Flash cookies, however, processing cannot be prevented via the browser settings. Instead, you must change the settings of your Flash player. The steps and measures required for this also depend on the specific Flash player you are using. If you have any questions, please also use the help function or documentation of your Flash player or contact the manufacturer or user support. However, if you prevent or restrict the installation of cookies, this may mean that not all functions of our website can be used to their full extent.
Contract processing
The data transmitted by you to utilise our range of goods and/or services is processed by us for the purpose of contract processing and is necessary in this respect. Conclusion and fulfillment of the contract are not possible without the provision of your data. The legal basis for the processing is Art. 6 para. 1 lit. b) GDPR. We delete the data once the contract has been fully processed, but must observe the retention periods under tax and commercial law. As part of the contract processing, we pass on your data to the transport company commissioned with the delivery of goods or to the financial service provider, insofar as the transfer is necessary for the delivery of goods or for payment purposes. The legal basis for the transfer of data is then Art. 6 para. 1 lit. b) GDPR.
Contact enquiries / contact option
If you contact us using the contact form or email, the data you provide will be used to process your enquiry. The provision of the data is necessary for processing and answering your enquiry – without it we cannot answer your enquiry or can only answer it to a limited extent. The legal basis for this processing is Art. 6 para. 1 lit. b) GDPR. Your data will be deleted if your enquiry has been conclusively answered and the deletion does not conflict with any statutory retention obligations, such as in the case of any subsequent contract processing.
User contributions, comments and ratings
We offer you the opportunity to publish questions, answers, opinions or ratings, hereinafter referred to as ‘contributions’, on our website. If you make use of this offer, we will process and publish your contribution, the date and time of submission and the pseudonym you may have used. The legal basis for this is Art. 6 para. 1 lit. a) GDPR. You can revoke your consent at any time with effect for the future in accordance with Art. 7 para. 3 GDPR. All you have to do is inform us of your cancellation. We also process your IP and email address. The IP address is processed because we have a legitimate interest in initiating or supporting further steps if your contribution infringes the rights of third parties and/or is otherwise unlawful. The legal basis in this case is Art. 6 para. 1 lit. f) GDPR. Our legitimate interest lies in any necessary legal defence.
Subscription to posts
If you publish posts on our website, we also offer you the option of subscribing to any follow-up posts by third parties. We process your email address in order to inform you about these follow-up posts by email. The legal basis for this is Art. 6 para. 1 lit. a) GDPR. You can revoke your consent to this subscription at any time with effect for the future in accordance with Art. 7 para. 3 GDPR. All you have to do is inform us of your cancellation or click on the unsubscribe link contained in the respective email.
Competition
We offer you the opportunity to take part in competitions via our website. If you take part in one of our competitions, the data you enter when participating will be processed without your further consent, but of course only for the purpose of organising and running the competition in question. As part of the processing of the competition, we will pass on your data to the transport company commissioned to deliver the goods or to a financial service provider, insofar as the transfer is necessary for the delivery or payment of your prize. If your data is published in the event of a win, you will be informed of this as part of the declaration of consent. The legal basis for the transfer of data is then Art. 6 para. 1 lit. b) GDPR. You can revoke your consent to the processing of data for participation in our competitions at any time with effect for the future in accordance with Art. 7 para. 3 GDPR. All you have to do is inform us of your cancellation.
YouTube
We maintain an online presence on YouTube to present our company and our services and to communicate with customers/prospects. YouTube is a service of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, a subsidiary of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043 USA. In this respect, we would like to point out that there is a possibility that user data may be processed outside the European Union, in particular in the USA. This may result in increased risks for users in that, for example, subsequent access to user data may be made more difficult. We also have no access to this user data. The possibility of access lies exclusively with YouTube. Google LLC is certified under the Privacy Shield and has therefore undertaken to comply with European data protection standards https://www.privacyshield.gov/participant?id=a2zt000000001L5AAIstatus=Active You can find YouTube’s privacy policy at https://policies.google.com/privacy
We operate a company presence on the Facebook platform to advertise our products and services and to communicate with interested parties or customers. On this social media platform, we are jointly responsible with Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 Ireland. Facebook’s data protection officer can be reached via a contact form: https://www.facebook.com/help/contact/540977946302970 We have regulated the joint responsibility in an agreement regarding the respective obligations within the meaning of the GDPR. This agreement, which sets out the mutual obligations, is available at the following link: https://www.facebook.com/legal/terms/page_controller_addendum The legal basis for the processing of personal data that takes place as a result and is described below is Art. 6 para. 1 lit. f GDPR. Our legitimate interest lies in analysing, communicating, selling and advertising our products and services. The legal basis may also be the user’s consent to the platform operator in accordance with Art. 6 para. 1 lit. a GDPR. The user can revoke this consent for the future at any time by notifying the platform operator in accordance with Art. 7 para. 3 GDPR. When our online presence is accessed on the Facebook platform, user data (e.g. personal information, IP address, etc.) is processed by Facebook Ireland Ltd. as the operator of the platform in the EU. This user data is used for statistical information about the utilisation of our company presence on Facebook. Facebook Ireland Ltd. uses this data for market research and advertising purposes and to create user profiles. Based on these profiles, Facebook Ireland Ltd. is able, for example, to advertise users within and outside of Facebook based on their interests. If the user is logged into their Facebook account at the time of access, Facebook Ireland Ltd. can also link the data to the respective user account. If the user contacts us via Facebook, the personal data entered by the user on this occasion will be used to process the inquiry. The user’s data will be deleted by us if the user’s inquiry has been conclusively answered and there are no statutory retention obligations to the contrary, e.g. in the case of subsequent contract processing. Facebook Ireland Ltd. may also set cookies to process the data. If the user does not agree to this processing, it is possible to prevent the installation of cookies by setting the browser accordingly. Cookies that have already been saved can also be deleted at any time. The settings for this depend on the respective browser. In the case of Flash cookies, processing cannot be prevented via the browser settings, but by the corresponding setting of the Flash player. If the user prevents or restricts the installation of cookies, this may mean that not all Facebook functions can be used to their full extent. Further information on the processing activities, their prevention and the deletion of data processed by Facebook can be found in Facebook’s data policy: https://www.facebook.com/privacy/explanation It cannot be ruled out that processing by Facebook Ireland Ltd. also takes place via Facebook Inc., 1601 Willow Road, Menlo Park, California 94025 in the USA. Facebook Inc. has submitted to the ‘EU-US Privacy Shield’ and thereby declares compliance with EU data protection regulations when processing data in the USA. https://www.privacyshield.gov/participant?id=a2zt0000000GnywAACstatus=Active
We operate a company presence on the Instagram platform to advertise our products and services and to communicate with interested parties or customers. We are jointly responsible for this social media platform with Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 Ireland. Instagram’s data protection officer can be reached via a contact form: https://www.facebook.com/help/contact/540977946302970 We have regulated the joint responsibility in an agreement regarding the respective obligations within the meaning of the GDPR. This agreement, from which the mutual obligations arise, can be accessed at the following link: https://www.facebook.com/legal/terms/page_controller_addendum The legal basis for the processing of personal data that takes place as a result and is reproduced below is Art. 6 para. 1 lit. f GDPR. Our legitimate interest lies in analysing, communicating, selling and advertising our products and services. The legal basis may also be the user’s consent to the platform operator in accordance with Art. 6 para. 1 lit. a GDPR. The user can revoke this consent for the future at any time by notifying the platform operator in accordance with Art. 7 para. 3 GDPR. When our online presence is accessed on the Instagram platform, user data (e.g. personal information, IP address, etc.) is processed by Facebook Ireland Ltd. as the operator of the platform in the EU. This user data is used for statistical information about the utilisation of our company presence on Instagram. Facebook Ireland Ltd. uses this data for market research and advertising purposes and to create user profiles. Based on these profiles, Facebook Ireland Ltd. is able, for example, to advertise users within and outside of Instagram based on their interests. If the user is logged into their Instagram account at the time of access, Facebook Ireland Ltd. can also link the data to the respective user account. If the user contacts us via Instagram, the user’s personal data entered on this occasion will be used to process the enquiry. The user’s data will be deleted by us if the user’s enquiry has been conclusively answered and there are no legal obligations to retain the data, e.g. in the case of subsequent contract processing. Facebook Ireland Ltd. may also set cookies to process the data. If the user does not agree to this processing, it is possible to prevent the installation of cookies by setting the browser accordingly. Cookies that have already been saved can also be deleted at any time. The settings for this depend on the respective browser. In the case of Flash cookies, the processing cannot be prevented via the browser settings, but by the corresponding setting of the Flash player. If the user prevents or restricts the installation of cookies, this may mean that not all Facebook functions can be used to their full extent. Further information on the processing activities, their prevention and the deletion of the data processed by Instagram can be found in Instagram’s data policy: https://help.instagram.com/519522125107875 It cannot be ruled out that processing by Facebook Ireland Ltd. also takes place via Facebook Inc., 1601 Willow Road, Menlo Park, California 94025 in the USA. Facebook Inc. has submitted to the ‘EU-US Privacy Shield’ and thereby declares compliance with EU data protection regulations when processing data in the USA. https://www.privacyshield.gov/participant?id=a2zt0000000GnywAACstatus=Active
Linking social media via graphic or text link
We also advertise presences on the social networks listed below on our website. The integration takes place via a linked graphic of the respective network. The use of this linked graphic prevents a connection from being automatically established to the respective social network server when a website with a social media advert is called up in order to display a graphic of the respective network itself. Only by clicking on the corresponding graphic is the user forwarded to the service of the respective social network. Once the user has been forwarded, the respective network collects information about the user. It cannot be ruled out that the data collected in this way will be processed in the USA. This is initially data such as IP address, date, time and page visited. If the user is logged into their user account of the respective network during this time, the network operator may be able to assign the information collected about the user’s specific visit to the user’s personal account. If the user interacts via a ‘Share’ button of the respective network, this information can be stored in the user’s personal user account and published if necessary. If the user wishes to prevent the information collected from being directly assigned to their user account, they must log out before clicking on the graphic. It is also possible to configure the respective user account accordingly. The following social networks are integrated into our site through links:
Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland, a subsidiary of Facebook Inc, 1601 S. California Ave, Palo Alto, CA 94304, USA. Privacy Policy: https://www.facebook.com/policy.php Certification EU-US Privacy Shield https://www.privacyshield.gov/participant?id=a2zt0000000GnywAACstatus=Active
YouTube
Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, a subsidiary of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043 USA Privacy Policy: https://policies.google.com/privacy Certification EU-US Privacy Shield https://www.privacyshield.gov/participant?id=a2zt000000001L5AAIstatus=Active
Instagram Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland, a subsidiary of Facebook Inc, 1601 S. California Ave, Palo Alto, CA 94304, USA. Privacy policy: https://help.instagram.com/519522125107875 Certification EU-US data protection (“EU-US Privacy Shield”) https://www.privacyshield.gov/participant?id=a2zt0000000GnywAACstatus=Active
“Facebook” Social Plug-in
We use the plug-in of the social network Facebook on our website. Facebook is an internet service of Facebook Inc, 1601 S. California Ave, Palo Alto, CA 94304, USA. In the EU, this service is in turn operated by Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland, hereinafter both referred to as “Facebook”. Through certification in accordance with the EU-US Privacy Shield https://www.privacyshield.gov/participant?id=a2zt0000000GnywAACstatus=Active, Facebook guarantees that the data protection requirements of the EU are also complied with when processing data in the USA. The legal basis is Art. 6 para. 1 lit. f) GDPR. Our legitimate interest lies in improving the quality of our website. Facebook provides further information about the possible plug-ins and their respective functions at https://developers.facebook.com/docs/plugins/. If the plug-in is stored on one of the pages you visit on our website, your internet browser will download a representation of the plug-in from Facebook’s servers in the USA. For technical reasons, it is necessary for Facebook to process your IP address. In addition, the date and time of your visit to our website are also recorded. If you are logged in to Facebook while you visit one of our websites with the plug-in, the information collected by the plug-in about your specific visit will be recognized by Facebook. Facebook may assign the information collected in this way to your personal user account there. For example, if you use the Facebook “Like” button, this information is stored in your Facebook user account and may be published via the Facebook platform. If you wish to prevent this, you must either log out of Facebook before visiting our website or use an add-on for your Internet browser to prevent the Facebook plug-in from loading. Facebook provides further information about the collection and use of data as well as your rights and protection options in this regard in the data protection information available at https://www.facebook.com/policy.php.
Google Analytics
We use Google Analytics on our website. This is a web analytics service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as “Google”. Through certification in accordance with the EU-US Privacy Shield https://www.privacyshield.gov/participant?id=a2zt000000001L5AAIstatus=Active, Google guarantees that the data protection requirements of the EU are also complied with when processing data in the USA. The Google Analytics service is used to analyze the usage behavior of our website. The legal basis is Art. 6 para. 1 lit. f) GDPR. Our legitimate interest lies in the analysis, optimization and economic operation of our website. Usage and user-related information, such as IP address, location, time or frequency of visits to our website, is transmitted to a Google server in the USA and stored there. However, we use Google Analytics with the so-called anonymization function. This function allows Google to shorten the IP address within the EU or EEA. The data collected in this way is in turn used by Google to provide us with an evaluation of the visit to our website and the usage activities there. This data can also be used to provide other services related to the use of our website and the use of the Internet. Google states that it will not associate your IP address with any other data. Google also provides further data protection information for you at https://www.google.com/intl/de/policies/privacy/partners, for example on the options for preventing the use of data. Google also offers a so-called deactivation add-on at https://tools.google.com/dlpage/gaoptout?hl=de along with further information on this. This add-on can be installed with the most common Internet browsers and offers you further control over the data that Google collects when you visit our website. The add-on informs the JavaScript (ga.js) of Google Analytics that information about your visit to our website should not be transmitted to Google Analytics. However, this does not prevent information from being transmitted to us or to other web analysis services. Of course, you can also find out whether and which other web analysis services we use in this privacy policy.
Web analysis etracker
We use etracker on our website. This is a web analysis service provided by etracker GmbH, Erste Brunnenstr. 1, 20459 Hamburg, Germany, hereinafter referred to as ‘etracker’. etracker is used to analyse the usage behaviour of our website. The legal basis is Art. 6 para. 1 lit. f) GDPR. Our legitimate interest lies in the analysis, optimisation and economic operation of our website. To analyse user behaviour, etracker stores cookies on your end device via your Internet browser and creates a pseudonymous user profile. However, the data processed in this way will not be used to identify you personally without your separate consent. Nor will this data be merged with other personal data. If you do not agree to this processing, you have the option of preventing the storage of cookies by changing the settings in your Internet browser. You can find more information on this above under ‘Cookies’. You also have the option of ending the analysis of your usage behaviour by opting out. By confirming the link http://www.etracker.de/privacy?et=V23Jbb, a cookie is stored on your end device via your Internet browser, which prevents further analysis. Please note, however, that you will have to click on the above link again if you delete the cookies stored on your end device.
Web Analytics Hotjar
We use Hotjar on our website. This is a web analysis service provided by Hotjar Ltd, Level 2, St Julians Business Centre, 3, Elia Zammit Street, St Julians STJ 1000, Malta, Europe, hereinafter referred to as ‘Hotjar’. Hotjar is used to analyse the usage behaviour of our website. The legal basis is Art. 6 para. 1 lit. f) GDPR. Our legitimate interest lies in the analysis, optimisation and economic operation of our website. Hotjar enables us to record and evaluate your user behaviour on our website, such as your mouse movements or mouse clicks. However, your visit to our website is anonymity. In addition, Hotjar analyses information about your operating system, your Internet browser, incoming or outgoing links, the geographical origin and the type and triggering of the end device you are using and processes it for statistical purposes. Hotjar can also obtain direct feedback from you. In addition, Hotjar offers under https://www.hotjar.com/privacy further data protection information. In addition, you have the option of ending the analysis of your usage behaviour by opting out. By confirming the link https://www.hotjar.com/opt-out, a cookie is stored on your end device via your Internet browser, which prevents further analysis. Please note, however, that you will have to click on the above link again if you delete the cookies stored on your device.
Web analysis Criteo
We use Criteo on our website to analyse and individually display advertising. Criteo is a service provided by Criteo SA, 32 Rue Blanche, 75009 Paris, hereinafter referred to as ‘Criteo’. The legal basis is Art. 6 para. 1 lit. f) GDPR. Our legitimate interest lies in the analysis, optimisation and economic operation of our website. Tracking cookies and similar storage technologies are used to collect information about your visit to our website and your activities on the websites of our advertising partners. This information includes, for example, the number of subpages, adverts and products you have viewed, the search function you have used, information about your end device (device type, operating system, version) or about your location, for example to advertise only regionally available products or services. For this purpose, Criteo uses a technical ID that records the products you have viewed and your search behaviour. According to Criteo, however, this does not identify you personally – only anonymous information about your possible interests is determined. After analysing the information collected, Criteo places individual advertisements on our website or on the websites of our advertising partners (so-called publishers). The advertising partners can recognise whether an advertisement from the Criteo advertising network is to be displayed when you call up a website by means of cookies that are stored on your end device via your Internet browser. Criteo processes your full IP address exclusively for the following purposes: – Detection of fraud offences, e.g. to determine visits that are not attributable to human behaviour; – attribution of sales; – marketing reports with aggregated data. Criteo offers further data protection information at https://www.criteo.com/de/privacy/ as well as information about the analysis and advertising insertions. If you do not agree to this processing, you have the option of preventing the storage of cookies by changing the settings in your Internet browser. You can find more information on this above under ‘Cookies’. You can also use the above link to prevent your visit from being analysed by means of an opt-out cookie. In this case, a cookie is stored on your end device via your Internet browser, which prevents further analysis. Please note, however, that you will have to set this cookie again if you delete the cookies stored on your device.
IONOS Tracking MYWEBSITE
We use MyWebsite on our website. This is a service provided by 11 IONOS SE, Elgendorfer Str. 57, 56410 Montabaur, hereinafter referred to as ‘MyWebsite’. MyWebsite stores tracking cookies on your end device via your Internet browser, which are based on Snowplow Analytics technology from Snowplow Analytics Limited, 32-38, Scrutton Street, London, United Kingdom. These cookies can be used, for example, to analyse how often you visit our website or which (sub)pages of our website are accessed. 11 IONOS SE states that no personal data is collected in the process. The legal basis is Art. 6 para. 1 lit. f) GDPR. Our legitimate interest lies in the improvement and optimisation of our website. If you do not agree to this processing, you have the option of preventing the storage of cookies by changing the settings in your Internet browser. You can find more information on this above under ‘Cookies’.
IONOS WebAnalytics
We use WebAnalytics on our website. This is an analysis service of 11 IONOS SE, Elgendorfer Str. 57, 56410 Montabaur, Germany, hereinafter referred to as ‘WebAnalytics’, with which we can analyse the use of our website. For the analysis, data about the type and version of your Internet browser, your operating system, the type of your end device, the website from which you switched to our website (referrer URL), the website(s) of our website that you visit or the files that you request, the date and time of the respective access and the anonymised IP address of the Internet connection from which our website is used are collected on our behalf using a pixel or via the log files. The legal basis is Art. 6 para. 1 lit. f) GDPR. Our legitimate interest lies in the analysis, optimisation, improvement and economic operation of our website.
Jetpack – WordPress Stats
We use Jetpack with the extension ‘WordPress Stats’ on our website. This is a web analysis service provided by Automattic Inc, 132 Hawthorne Street, San Francisco, CA 94107, USA, hereinafter referred to as ‘Automattic’. Through certification in accordance with the EU-US Privacy Shield https://www.privacyshield.gov/participant?id=a2zt0000000CbqcAACstatus=Active, Automattic guarantees that the data protection requirements of the EU are also complied with when processing data in the USA. The Jetpack – WordPress Stats service is used to analyse the usage behaviour of our website. The legal basis is Art. 6 para. 1 lit. f) GDPR. Our legitimate interest lies in the analysis, optimisation and economic operation of our website. To analyse usage behaviour, Jetpack – WordPress Stats stores cookies on your end device via your Internet browser. During processing, your IP address, the website(s) of our website that you visit, the website from which you switched to our website (referrer URL), the time you spend on our website and the frequency with which you visit one of our websites are recorded. The data collected is stored on an Automattic server in the USA. However, your IP address is anonymised immediately after processing and before it is stored. If you do not agree to this processing, you have the option of preventing the storage of cookies by changing the settings in your Internet browser. You can find more information on this above under ‘Cookies’.
Counting pixel of the Verwertungsgesellschaft WORT (VG WORT)
In our website we use the so-called counting pixel of the VG WORT of the provider INFOnline GmbH, Forum Bonn Nord, Brühler Str. 9, 53119 Bonn, in the form of the so-called SZM (Scalable Central Measurement Method). The legal basis is Art. 6 para. 1 lit. f) GDPR. Our legitimate interest lies in the optimisation and economic operation of our website and in the consideration of copyright interests with regard to the content of our website. The tracking pixel is a graphic that is placed on our website and determines statistical key figures. This makes it possible to calculate the copy probability of texts based on the number of views and the specific content of our website. This data is collected anonymously. In order to be able to record the number of visits and your recurring visits, either a so-called session cookie is stored on your end device by your Internet browser or a signature is used, which is created from various information from your Internet browser (e.g. user agent, screen resolution, etc.). However, your IP address is only processed in anonymised form. As an individual user, you cannot be identified at any time. If you do not agree to this processing, you have the option of preventing the storage of cookies by changing the settings in your Internet browser. You can find more information on this above under ‘Cookies’. You also have the option of opting out of SZM measurement. By confirming the link https://optout.ioam.de/, a cookie is stored on your end device via your Internet browser, which prevents further analyses. Please note, however, that you will have to click on the above link again if you delete the cookies stored on your device.
Google Maps
We use Google Maps on our website to display our location and to provide directions. This is a service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as ‘Google’. Through certification in accordance with the EU-US Privacy Shield https://www.privacyshield.gov/participant?id=a2zt000000001L5AAIstatus=Active, Google guarantees that the data protection requirements of the EU are also complied with when processing data in the USA. In order to enable the display of certain fonts on our website, a connection to the Google server in the USA is established when our website is accessed. If you call up the Google Maps component integrated into our website, Google stores a cookie on your end device via your Internet browser. Your user settings and data are processed in order to display our location and provide directions. We cannot rule out the possibility that Google uses servers in the USA. The legal basis is Art. 6 para. 1 lit. f) GDPR. Our legitimate interest lies in optimising the functionality of our website. The connection to Google established in this way enables Google to determine from which website your enquiry has been sent and to which IP address the directions are to be transmitted. If you do not agree to this processing, you have the option of preventing the installation of cookies by making the appropriate settings in your Internet browser. Details on this can be found above under ‘Cookies’. In addition, the use of Google Maps and the information obtained via Google Maps is governed by the Google Terms of Use https://policies.google.com/terms?gl=DEhl=de and the Terms and Conditions for Google Maps https://www.google.com/intl/de_de/help/terms_maps.html. Google also offers further information at https://adssettings.google.com/authenticated https://policies.google.com/privacy.
Google reCAPTCHA
On our website, we use Google reCAPTCHA to check and avoid interactions on our website through automated access, e.g. through so-called bots. This is a service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as ‘Google’. Through certification in accordance with the EU-US Privacy Shield, Google guarantees that the data protection requirements of the EU are also complied with when processing data in the USA. This service enables Google to determine from which website a request is sent and from which IP address you use the so-called reCAPTCHA input box. In addition to your IP address, Google may also collect other information that is necessary for the provision and guarantee of this service. The legal basis is Art. 6 para. 1 lit. f) GDPR. Our legitimate interest lies in the security of our website and in the defence against unwanted, automated access in the form of spam or similar. Google offers further information on the general handling of your user data at Google Fonts We use Google Fonts on our website to display external fonts. This is a service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as ‘Google’. Through certification in accordance with the EU-US Privacy Shield https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active Google guarantees that it will follow the EU’s data protection regulations when processing data in the USA. This service enables Google to determine from which website a request is sent and from which IP address you are using the so-called reCAPTCHA input box. In addition to your IP address, Google may also collect other information that is necessary for the provision and guarantee of this service. The legal basis is Art. 6 para. 1 lit. f) GDPR. Our legitimate interest lies in the security of our website and in the defence against unwanted, automated access in the form of spam or similar. Google offers under https://policies.google.com/privacy further information on the general handling of your user data.
Google Fonts
We use Google Fonts on our website to display external fonts. This is a service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as ‘Google’. Through certification in accordance with the EU-US Privacy Shield https://www.privacyshield.gov/participant?id=a2zt000000001L5AAIstatus=Active, Google guarantees that the data protection requirements of the EU are also complied with when processing data in the USA. In order to enable the display of certain fonts on our website, a connection to the Google server in the USA is established when our website is accessed. The legal basis is Art. 6 para. 1 lit. f) GDPR. Our legitimate interest lies in the optimisation and economic operation of our website. The connection to Google established when you access our website enables Google to determine from which website your enquiry has been sent and to which IP address the display of the font is to be transmitted. Google offers further information at https://adssettings.google.com/authenticated and https://policies.google.com/privacy, in particular on the options for preventing the use of data.
FontAwesome
We use external fonts from FontAwesome to display fonts and visual elements on our website. FontAwesome is a service provided by Fonticons Inc, 6 Porter Road, Apartment 3R, Cambridge, MA 02140, USA, hereinafter referred to as ‘FontAwesome’. When you visit our website, a connection to the FontAwesome server in the USA is established to enable and update the display of fonts and visual elements. The legal basis is Art. 6 para. 1 lit. f) GDPR. Our legitimate interest lies in the optimisation and economic operation of our website. By connecting to the FontAwesome server when you visit our website, FontAwesome can determine from which website your request has been sent and to which IP address the font is to be transmitted. FontAwesome offers further information at https://fontawesome.com/privacy, in particular on the options for preventing the use of data.
GOOGLE search function (‘CSE’)
We use the ‘Google Custom Search Engine’ (Google Custom Search Engine ‘CSE’) for full-text searches on the website. ‘CSE’ is a service of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as “Google”. Google is certified in accordance with the ‘EU-US Privacy Shield’ and thus guarantees compliance with EU data protection regulations when processing data in the USA. https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active ‘CSE’ enables a full-text search for content on our website. This search function is accessed via a ‘Google Custom Search’ search box. The legal basis for this is ‘Art. 6 para. 1 lit. f GDPR’. Our legitimate interest lies in the user-friendliness of the website. The function is integrated unchanged on our website as a software module from Google. If the search is activated by entering a search term, Google uses a plugin to load the information searched for. At the same time, the terms entered by the user and the user’s IP address are transmitted to Google in order to carry out the search and display the search results. If the user is logged into their existing Google account at the time of the search process, Google can assign the information collected to the associated user profile. Google offers further information, in particular on the options for preventing the use of data, under the following links: https://policies.google.com/privacy and https://adssettings.google.com/authenticated
YouTube
We use YouTube on our website. This is a video portal of YouTube LLC, 901 Cherry Ave, 94066 San Bruno, CA, USA, hereinafter referred to as ‘YouTube’. YouTube is a subsidiary of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as ‘Google’. Through certification in accordance with the EU-US Privacy Shield https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active, Google, and thus also its subsidiary YouTube, guarantees that the data protection requirements of the EU are also complied with when processing data in the USA. We use YouTube in connection with the ‘extended data protection mode’ function in order to be able to show you videos. The legal basis is Art. 6 para. 1 lit. f) GDPR. Our legitimate interest lies in improving the quality of our website. According to YouTube, the ‘Enhanced Privacy Mode’ function means that the data described in more detail below is only transmitted to the YouTube server when you actually start a video. Without this ‘enhanced data protection’, a connection to the YouTube server in the USA is established as soon as you call up one of our Internet pages on which a YouTube video is embedded. This connection is necessary in order to be able to display the respective video on our website via your internet browser. In the course of this, YouTube will at least record and process your IP address, the date and time and the website you have visited. In addition, a connection is established to Google’s ‘DoubleClick’ advertising network. If you are logged in to YouTube at the same time, YouTube will assign the connection information to your YouTube account. If you wish to prevent this, you must either log out of YouTube before visiting our website or make the appropriate settings in your YouTube user account. For the purpose of functionality and to analyse user behaviour, YouTube permanently stores cookies on your end device via your Internet browser. If you do not agree to this processing, you have the option of preventing the storage of cookies by changing the settings in your Internet browser. You can find more information on this above under ‘Cookies’. Google provides further information on the collection and use of data as well as your rights and protection options in this regard in the data protection information available at https://policies.google.com/privacy.
CloudFlare
We use the CloudFlare service as a so-called CDN (Content Delivery Network) to secure our website and optimise loading times. This is a service provided by Cloudflare Inc, 101 Townsend Street, San Francisco, California 94107, USA, hereinafter referred to as ‘CloudFlare’. Through certification in accordance with the EU-US Privacy Shield https://www.privacyshield.gov/participant?id=a2zt0000000GnZKAA0status=Active, CloudFlare guarantees that the data protection requirements of the EU are also complied with when processing data in the USA. The legal basis is Art. 6 para. 1 lit. f) GDPR. Our legitimate interest lies in the secure operation of our website and its optimisation. When you visit our website, your requests are routed via the CloudFlare server. Statistical access data about your visit to our website is collected and CloudFlare stores a cookie on your end device via your Internet browser. The access data includes – your IP address, – the website(s) of our Internet presence that you have accessed, – the type and version of the Internet browser you are using, – the operating system you are using, – the website from which you have switched to our Internet presence (referrer URL), – the time you spend on our Internet presence and – the frequency with which you access our Internet pages. The data is used by CloudFlare for the purpose of statistical evaluations of access and for the security and optimisation of the website. If you do not agree to this processing, you have the option of preventing the installation of cookies by making the appropriate settings in your Internet browser. Details on this can be found above under ‘Cookies’. CloudFlare offers further information on the collection and use of data as well as your rights and options for protecting your privacy at https://www.cloudflare.com/privacypolicy/.
jQuery CDN
We use the jQuery CDN service, a content delivery network (‘CDN’), on our website to optimise the retrieval speed, design and presentation of the content of our website on different end devices. This is a service of the jQuery Foundation, hereinafter referred to as ‘jQuery’. jQuery is distributed for the JS Foundation via the StackPath CDN. In order to deliver the content of our website quickly, the service uses JavaScript libraries. The corresponding files are loaded from the CDN server if they are not already available in your browser cache from a visit to another website. When you connect to the CDN server, your IP address is recorded. It cannot be ruled out that a connection is made to a server outside the EU. The legal basis is Art. 6 para. 1 lit. f) GDPR. Our legitimate interest lies in speeding up the loading times of our website and optimising it. To prevent jQuery’s JavaScript code from being executed altogether, you can install a JavaScript blocker, such as noscript.net or ghostery.com. However, if you prevent or restrict the execution of the JavaScript code, this may mean that not all content and functions of our website are available for technical reasons.
Cookiebot
We use ‘Cookiebot’ as a ‘cookie banner’. ‘Cookiebot’ is a product of Cybot A/S, Havnegade 39, 1058 Copenhagen, Denmark, hereinafter “Cybot”. Through the ‘Cookiebot’ function, we inform the user about the use of cookies on the website and enable the user to make a decision about their use. If the user consents to the use of cookies, the following data is automatically logged by Cybot:
– The anonymised IP number of the user;
– Date and time of consent;
– User agent of the end user’s browser;
– The URL of the provider;
– An anonymous, randomised and encrypted key.
– The user’s authorised cookies (cookie status), which serves as proof of consent.
The encrypted key and the cookie status are stored on the user’s end device using a cookie in order to establish the corresponding cookie status on future page views. This cookie is automatically deleted after 12 months. The legal basis for this is Art. 6 para. 1 lit. f GDPR. Our legitimate interest lies in the user-friendliness of the website and in the fulfilment of the legal requirements of the GDPR. The user can prevent the installation of cookies and their storage, and thus their cookie consent, at any time by changing their browser settings. Cybot offers further information on the subject of data protection under the following links: https://www.cookiebot.com/de/privacy-policy/
Google AdWords with Conversion-Tracking
We use the Google AdWords advertising component on our website, including conversion tracking. This is a service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as ‘Google’.
Through certification in accordance with the EU-US Privacy Shield https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active, Google guarantees that the data protection requirements of the EU are also complied with when processing data in the USA.
We use conversion tracking to advertise our website in a targeted manner. The legal basis is Art. 6 para. 1 lit. f) GDPR. Our legitimate interest lies in the analysis, optimisation and economic operation of our website.
If you click on an advert placed by Google, the conversion tracking we use stores a cookie on your end device. These so-called conversion cookies lose their validity after 30 days and are not used for your personal identification.
If the cookie is still valid and you visit a specific page on our website, both we and Google can analyse that you have clicked on one of our ads placed on Google and that you have subsequently been redirected to our website.
Google uses the information obtained in this way to compile statistics about your visit to our website. We also receive information about the number of users who have clicked on our advert(s) and about the pages of our website subsequently accessed. However, neither we nor third parties who also use Google AdWords will be able to identify you in this way.
You can also prevent or restrict the installation of cookies by making the appropriate settings in your Internet browser. At the same time, you can delete cookies that have already been saved at any time. However, the steps and measures required for this depend on the specific Internet browser you are using. If you have any questions, please use the help function or documentation of your Internet browser or contact its manufacturer or support.
Google also offers further information on this topic at https://services.google.com/sitestats/de.html and https://www.google.com/policies/technologies/ads/ and http://www.google.de/policies/privacy/, in particular on the options for preventing the use of data.
Google AdSense
We use Google AdSense on our website to integrate adverts. This is a service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as ‘Google’.
Through certification under the EU-US Privacy Shield https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active, Google guarantees that it will follow the EU’s data protection regulations when processing data in the USA.
Google AdSense stores cookies and so-called web beacons on your end device via your Internet browser. This enables Google to analyse how you use our website. In addition to your IP address and the advertising formats displayed to you, the information collected in this way is transferred to Google in the USA and stored there. Google may also pass this information on to contractual partners. However, Google declares that your IP address will not be merged with other data about you.
The legal basis is Art. 6 para. 1 lit. f) GDPR. Our legitimate interest lies in the analysis, optimisation and economic operation of our website.
If you do not agree to this processing, you have the option of preventing the installation of cookies by making the appropriate settings in your Internet browser. Details on this can be found above under ‘Cookies’.
Google also offers further information at https://policies.google.com/privacy and https://adssettings.google.com/authenticated, in particular on the options for preventing the use of data.
Google remarketing or ‘similar target groups’ component from Google
We use the remarketing or ‘similar target groups’ function on our website. This is a service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as ‘Google’. Through certification in accordance with the EU-US Privacy Shield https://www.privacyshield.gov/participant?id=a2zt000000001L5AAIstatus=Active, Google guarantees that the data protection requirements of the EU are also complied with when processing data in the USA. We use this function to place interest-based, personalised advertising on third-party websites that also participate in the Google advertising network. The legal basis is Art. 6 para. 1 lit. f) GDPR. Our legitimate interest lies in the analysis, optimisation and economic operation of our website. To enable this advertising service, Google stores a cookie with a sequence of numbers on your end device via your Internet browser during your visit to our website. This cookie records both your visit and the use of our website in anonymised form. However, no personal data is passed on in the process. If you subsequently visit the website of a third party that also uses the Google advertising network, adverts may appear that are related to our website or our offers there. To permanently deactivate this function, Google offers a browser plugin for the most common Internet browsers via https://www.google.com/settings/ads/plugin. The use of cookies from certain providers can also be deactivated, for example via http://www.youronlinechoices.com/uk/your-ad-choices or http://www.networkadvertising.org/choices/, by opting out. Cross-device marketing allows Google to track your usage behaviour across multiple devices, so that you may be shown interest-based, personalised advertising even if you switch devices. However, this assumes that you have agreed to the linking of your browsing history with your existing Google account. Google offers further information on Google Remarketing at https://www.google.com/privacy/ads/.
Affilinet Tracking Cookies
We also advertise third-party offers and services on our website. If you conclude a contract with the third-party provider as a result of our advertising for these third-party offers, we will receive a commission for this. We use the so-called affilinet tracking cookie to correctly record successful referrals. However, this cookie does not store any of your personal data. Only our identification number as the referring provider and the serial number of the advertising material you clicked on (e.g. a banner or a text link) are recorded. We need this information for the purpose of processing payments or paying out our commissions. If you do not agree to this processing, you have the option of preventing the storage of cookies by changing the settings in your Internet browser. You can find more information on this above under ‘Cookies’.
Newsletter via WhatsApp
You can also receive our free newsletter via the instant messaging service WhatsApp. WhatsApp is a service of WhatsApp Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland, a subsidiary of WhatsApp Inc, 1601 Willow Road, Menlo Park, California 94025, USA, both hereinafter referred to as ‘WhatsApp’. In some cases, user data is processed on WhatsApp servers in the USA, but WhatsApp’s certification under the EU-US Privacy Shield https://www.privacyshield.gov/participant?id=a2zt0000000TSnwAAGstatus=Active guarantees that the data protection requirements of the EU are also complied with when processing data in the USA. WhatsApp also offers further data protection information at https://www.whatsapp.com/legal/#privacy-policy To receive our newsletter via WhatsApp, you need a WhatsApp user account. Details of what data WhatsApp collects during registration can be found in WhatsApp’s aforementioned data protection information. If you then register to receive our newsletter via WhatsApp, the mobile phone number you entered during the registration process will be processed by WhatsApp. Your IP address and the date and time of your registration will also be stored. As part of the further registration process, your consent to the sending of the newsletter will be obtained, the content will be described in detail and reference will be made to this privacy policy. The legal basis for sending the newsletter and analysing it is Article 6(1)(a) GDPR. You can revoke your consent to receive the newsletter at any time with effect for the future in accordance with Art. 7 para. 3 GDPR. All you have to do is inform us of your cancellation. You can also block the receipt of the newsletter by making a setting in the WhatsApp software on your end device. Sample data protection declaration of the law firm Weiß Partner
